Management of innovation in the companies of the manufacturing industry of the Valle del Cauca / Gestión de la innovación en las empresas de la industria manufacturera del Valle del Cauca

Angela María Bedoya Urrego

Resumo


Currently the enterprises are located in a dynamic and turbulent environment; they evolve as the universe does. This business development requires that managers constantly seek for administrative management strategies that allow the efficient usage of the company resources and in turn they provide the sources of sustainable competitive advantages that enable the survival of the company, the improvement of the productivity and finally the achievement results. An Administrative Management strategy that is also source of sustainable competitive advantage, is the Management Innovation. According to the scholars of contemporary administration, this strategy is important for achieving good business results. The principal aim of this research has been to identify the characteristics of the Management Innovation of companies from the Manufacturing Industry of Valle del Cauca, Colombia.


Palavras-chave


Management Innovation, Management Practice, Exploratory Innovation, Exploitative Innovation, Competitive Advantage.

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Referências


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DOI: https://doi.org/10.34140/bjbv3n4-029

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