Rural extension and communication in the rural environment / Extensão rural e comunicação no ambiente rural

Maria José de Holanda Leite, Nathany Alves de Andrade, Jean Carlos de Araújo Brilhante, Antonio Costa Neto Neto, David Harisson Santos Bezerra, Livia Maria Duarte de Castro, Denise Maria Santos


Rural extension is one of the branches of Agrarian Sciences that is concerned with providing formal education services of a continuous nature for the rural and fishing environment, assisting and promoting processes of management, production, processing and commercialization of activities, as well as agricultural and non-agricultural services, including agroextractive, forestry and artisanal activities. Rural extension is also understood as "a process of out-of-school education, or, not formal, whose objective is to contribute to the elevation of the quality of life of rural families and, consequently, to the well-being of society as a whole". The technical assistance provided to family farmers is of relevant importance in the process of communication and dissemination of new technologies generated by research (and possibly by farmers themselves or by official rural extension services) that are essential to rural development in its broadest sense, that is, in the development of agricultural, forestry, extractivism and fishing activities. The importance of technical assistance and rural extension in bringing technology closer to society is undeniable. However, in addition to similar ones, these two strands contain differences in important points, which leave them far apart from each other. In the rural extension it is necessary to have a link between the research and the productive sector, which, in this case, is the farmer. The focus of rural extension is to bring to the rural community from basic knowledge (such as borrowing from banks, economy, etc.) to technical knowledge in agriculture, including technology (materialization of science studied). It consists of being sure that the small farmer will know how to manage his land and his income, and creates an independence so that, in case of a problem, the farmer and his family know how to solve it without major problems and without requiring a technical assistant constantly. It is an educational measure aimed at improving production and income and, consequently, quality of life of the rural family. Technical assistance creates a certain dependence on the small farmer. It aims to solve immediate problems, with greater objectivity, but does not intend to pass on knowledge to the rural family. It is a way of using technology in a technical way, but with an individual character.



technical assistance, farmer, environmental education.

Texto completo:



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